7 Top Shopify Apps Improving Navigation & Search
On average only 44% of visitors to an online store would reach a product page. Increasing product page views is the first step to conversion optimization of your e-commerce funnel. The more product pages views, the more add-to-carts, and thus more checkout.
Shopify has basic navigation and search functions built in. However there is room to improve. By adding an app to help your customers find that they want, you can not only reduce bounces but also improve customer satisfaction and increase sales.